Your Brain is Your Brain
The project was shown for the first time in Berlin from May 28 to June 8, 2013.
Kirsten Johannsen (consultation), Sonja Hilzinger (German editing), Michael Turnbull (English translation)
Collaboration · Supported by
Berlin Medical Historical Museum of the Charité
The neurosciences began with many assertions and cartographic illustrations. The Berlin Museum of Medical History at the Charité is the public interface for a contemporary art project by Adib Fricke.
The Berlin Museum of Medical History is an institution of the Charité – Universitätsmedizin Berlin and is located in the former museum building of the Pathological Institute.
The museum’s permanent exhibition, On the Trace of Life, follows a path through medical history over the past 300 years. The presentation follows the ever-changing historical view of and into the body, finally arriving at the “recipient” of medicine, the patient, and the possibilities inherent in today’s medicine. The heart of the museum is still the specimen hall, the core of which goes back to the collecting activities of Rudolf Virchow. Today, there are around 750 wet and dry pathologic-anatomical preparations on display in this area.
In its temporary exhibitions, the museum focuses on different aspects of current medicine and medical history.
Max Planck Institute for Human Cognitive and Brain Sciences
"Your Brain is Your Brain" was developed in dialogue with the Max Plack Institute for Human Cognitive and Brain Sciences, Leipzig.
Research at the Max Planck Institute for Human Cognitive and Brain Sciences revolves around human cognitive abilities and cerebral processes, with a focus on the neural bases of brain functions, such as language, emotions and human social behavior, music, and action. Other research focuses on plastic changes in the human brain and the influence these have on various cognitive abilities, and also the neuronal and hormonal basis of “modern diseases” such as high blood pressure and obesity. The further development of imaging methods for the neurosciences is an additional focal point of research at the Institute.
The Stiftung Kunstfonds, Bonn, contributed a project grant to "Your Brain is Your Brain" in 2013.
Ströer Media AG
The Ströer Media AG, Cologne, supports the project in its presentation in public spaces.
Big brands need big pictures—The Ströer Group commercializes more than 280,000 out-of-home advertising faces and several thousand websites. With consolidated revenue of EUR 560m for the full year 2012, Ströer Media AG is one of largest providers of out-of-home media in Europe in terms of revenue.
Various studies by well-known independent institutions demonstrate how out-of-home media work and what Ströer’s product portfolio achieves. They have shown that information presented using out-of-home media has a major effect on implicit memory and therefore on consumers’ spontaneous brand preferences. For more information please visit Ströer: Deep-Impact